Entrepreneurs are a special breed. They are the kind of people that don’t give up. They are told ‘they can’t do it’. They reply, ‘thank you for sharing’ - and quietly say to themselves, ‘watch me‘. They know anything is possible and that they need a powerful vision and a plan. They are not afraid to take on the unknown and ‘figure it out’ as they go. Being a business owner is not always easy - but it is rewarding and does not need to be as hard as we some times make it.
The growth of all business comes from customers and meeting the needs of those customers regardless of what you are selling. So how do we attract them, where do we find them, how do we show them we have the right solution for their needs!
Knowing what you do, what you have to offer and who wants to buy your product or service is the key. The clearer you are, the easier it is to clearly identify who is your ideal client/clients.
I really liked this article that lays out 7 ways to attract new customers. It is simple and to the point. It also reinforces the importance of stepping back and working on your business. Industries change, target markets can also change so knowing your business, your market place/industry and target market sets you up powerfully to stay in front of your competition.
Enjoy the read.
Carolyn Dickinson Success Coaching
As stated in many articles we spend 80% of our waking hours in some form of communication. That is a lot of time and leaves much room for misunderstandings, and assumptions. What people perceive becomes fact for them. Their past and life has taught them to think and listen in a certain way. Now we can’t be expected to understand and know what everyone’s past or life experience have been. What we can do is improve our way of communicating with others so our information lands in a way that could be heard and understood in the way it is being presented.
There is always room for improvement in anything we do and communicating is definitely one of those areas we need to continuously work on, especially because we spend 80% of our time doing it.
I found the article below by Calvin Sun to be very helpful and informative. It is in alignment with what I teach my clients and how I practice my communication.
Enjoy the article and if there is...
I love hanging out with my kids because they are always teaching me lessons and allowing me to see the results of my reactions. When my eldest daughter was 4 she was always pushing the limits and has been doing so since she was two years old. It’s her job.
When I was pregnant with my second daughter I had to go shopping for a pair of open back shoes as my feet were swelling and I could not fit into anything. I brought my eldest daughter with me who was 2 ½ years old at the time. She found these shoe horns and space pads under the seat I was sitting on. She pulled some out and was playing with them when she then looked at me and said “Mommy can I have these?”. I automatically said “no they belong to the store and they are not for us to take”. She looked right at me and said I can ask. I was just about to say no again and something reminded me about a training I took a while back that in life...
This is a great article that describes the power of having a vision in the simplest of terms, and points out that the most successful people on the plant had a vision. The pitfalls in life are just a part of the process, especially when you have a strong vision that keeps you motivated and moving forward.
Like many of the people listed in this article, they were all discourage from doing what they envisioned was possible and are the best in their industry today.
It is a short but powerful read. Enjoy.
To Your Success,
By: Chantal Bechervaise
“Your vision will become clear only when you can look into your own heart. Who looks outside, dreams; who looks inside, awakes.” ~ Carl Jung